Showing posts with label tv commercial discovery. Show all posts
Showing posts with label tv commercial discovery. Show all posts

Tuesday, February 22, 2011

The American Breed
"New Games to Play"

The American Breed
Lonely Side of the Street
LP
(Acta Records, 1968)


Gap had this ad several years ago for stretch jeans with a song that sounded a bit like The Troggs crossed with Herb Alpert & the Tijuana Brass. I mean, the singer reminded me strongly of The Troggs' primary vocalist Reg Presley, but I was pretty sure it wasn't him, as the music was horn-driven pop. Back then, Gap's website had info on the music they used in tv commercials, so I clicked around and discovered it was "Bend Me, Shape Me," by a group called The American Breed. I checked Amazon and found there was a CD collection from 1994, Bend Me, Shape Me: The Best of The American Breed, but it was out-of-print and selling for close to $100 at the time; I decided to pass on it. Not too long after, a new new & used CD store opened a few miles from our house, and I, of course, was compelled to check it out. After a perusal of the bins, I walked out $8.56 poorer but holding a copy of said CD.